DBU Marketing Materials
Adobe Illustrator + Adobe Photoshop
While Slingshot develops a lot of marketing materials for each of their accounts, I have had a big hand in developing assets for Dallas Baptist University and their individually ran campaigns. This gives an inside look into what a school might request from the Slingshot marketing team and how we go about using design to make their visions come to life.​​
Email Campaigns:
I have designed a couple emails that have gone out specifically to DBU students. Each of these emails have revolved around a sport and showcases how that sport is represented in the Campus Store to get customers in to buy their supportive gear. These emails use photo collaging and effects to really customize them to each sport and specifically DBU.
Baseball Season Poster
When a new season starts at a school, lots of times schools request some materials to market that and get people not only attending the sporting events, but also purchasing sport related gear. In particular, I worked on a poster that would be displayed campus-wide to celebrate the start of Baseball season. I also showcased a new product offering of baseball style jerseys.Â
Elite 8 Social Media Campaign
For special events and accomplishments, custom general merchandise is created which means an opportunity arises for marketing to develop a campaign to push these limited time products.
For this campaign, DBU was celebrating their journey to the Elite Eight. I developed a variety of graphics to be used in different ways to share this news. This included a square social media graphic, a story social media graphic, a slide for an in-store TV, and an email header.